Version 9.5 Brings a New Models Experience & Simplifications
The latest version of IRP 9.5 will be released to Merchants in MAY. The IRP Team is focusing on making the Platform more simple for Merchants and Shoppers and on delivering some useful new features. V9.5 will bring a new Models page with UX enhancements to boost Conversion and AOV.
Data remains the essential foundation for Visibility, Control and Profitable Trading - but the team is dually aware that Merchants need everyday tasks to be easier and more simple to complete - so Simplicity and Automation are both priorities.
This Core Metrics Dataset (CMD) has provided tremendous value to Merchants. The CMD is set to be leveraged for more advanced eCommerce thinking and machine learning in Q3. This Dataset will allow IRP to push the boundary of what is possible in eCommerce. V9.6 will also see direct integrations with OpenAI as the Data and AI era picks up pace.
What is New in IRP V9.5?
In IRP V9.5 we’re bringing Merchants some powerful new features to SHOPPER, MARKETING CLOUD and TRADER including:
- New Shopper Models Page
- Sign Up Forms Upgrade
- Spend X more for Free Shipping Messaging
- Purchase Journey Analytics
- Basket Funnel Analytics
- Service Marketplace Embedded
- Dozens of performance enhancements
- Hundreds of small fixes & much more…
All New Models Page
The all-new, optimised IRP Models page is built for conversion across all device types and sites from Mobile, Desktop to Trade. It has been re-designed from the ground up to maximise revenues through increased AOV and Conversion taking into account the very latest best practices.
The Models page has enhanced Reviews, new Linked Models Upsell and Flexible Kits directly in the page with flexible configuration to determine when and how these types of products are sold and much more.
Sign Up Forms Upgrade
We have enhanced our no HTML Sign Up Form generator. This allows you to create country specific Sign-up forms and Offers in minutes. Easily add your own text, images and vouchers tailored to each market to build your mailing lists in the most simple and profitable way.
Increase Basket AOV with “Spend More” Messaging
We’re introducing a brand new ‘Spend X more for Free Shipping’ widget that will push shoppers to add additional items to the basket. It’s a subtle reminder to shoppers to buy a little extra to get free shipping. This is country based and a powerful new conversion tool.
Data and New Insights from Purchase Journeys
IRP first party data empowers Merchants to gain additional insights from shoppers journey from Total Sessions, List Views all the way through the Purchase directly within Trader. No 3rd party apps needed. Look for insights down to the country level but now infinitely segmentable by country and any other dimension using the Power Filter. This is unmatched data in eCommerce and will help identify any bottlenecks to increase conversions.
Data and New Insights from Checkout Funnel
IRP first party data also empowers Merchants to gain additional insights from shoppers in the Checkout flow directly within Trader. No 3rd party apps needed and again insights down to the country level and infinitely segmentable by any other dimension using the Power Filter. Again this Data granularity is unmatched in eCommerce and will help identify any Checkout bottlenecks for any country to increase conversions.
Service Marketplace Embedded into IRP Admin
Access the Service Marketplace directly within your IRP Admin. Check your revenue and cost performance and offer your Services and Account Management directly in the market without leaving Admin. Services are at the heart of success - and this feature brings Service Provider into the core IRP Platform. Products and Services begin to MERGE in line with IRP’s vision of eCommerce trading.
Hundreds of Small Fixes and Improvements…
The IRP RnD team are always working on platform improvements, whether they are making the system faster, more efficient or just through simplification. We’re driven by the IRP Road Map that allows all Merchants to have their say in the future of the IRP Platform.
What is Coming Next in IRP Version 9.6
New Editor, Tariff Calculator, UX Simplification and AI - all Feature in v9.6
We are excited to say a No-HTML BeeFree Drag and Drop Editor will be added for homepages and all content sections!
The Editor will allow drag and drop editing of Homepages, Custom Content pages, Navigation, Banners, Headers and Footers and all key content areas. This opens website design for all in IRP and empowers Merchants!
We are excited to say V9.6 will also see a full Tariff & Duties Calculator built into IRP - this is now critical with Tariffs taking centre stage in world trade. In V9.6 we are also looking at key features including Promotions, Vouchers, Banners and Search alongside AI and Data work. OpenAI will be directly integrated with IRP in Version 9.6.
For IRP and their Merchants future is Intelligent, Connected and PROFITABLE.
IRP v9.5 Release Notes
These Releases are positive steps on the road to BIG changes coming in IRP V10 being developed in the background. IRP V9.5 continues this journey to "SIMPLIFY & AUTOMATE” on the road to IRP v10. Full Release Notes coming soon...
Net Profit in Realtime Whitepaper | IRP Service Market | IRP Attribution Model
