A new, enhanced basket experience is coming to IRP Shopper

At IRP Commerce, we continue to grow and increase your profits based on intelligence, insights and user experience.
24 August 2020

Bringing you the best shopping experiences

IRP is working through every consumer area of IRP Shopper to bring your customers the best shopping experiences.

Our improved Checkout flow has been a success and you'll have seen how improved user experience directly impacts your conversion rate and your bottom line.

We’ve been working hard following the completion of IRP V7 and are delighted to announce a new and enhanced basket experience in IRP Shopper is ready for release.

It’s a continuation of the work we started in checkout and we’re bringing this enhanced basket experience to both desktop and mobile.

We’re bringing you all the latest features you’d expect and more...

  • Improved quantity selection, large quantity selection and quantity discounts
  • Remove items and save for later directly from the basket
  • New offers scroller
  • Improvements to the order total, including vouchers, loyalty, promotions and express checkout buttons
  • New two column display for better usability
  • Mobile enhancements - all the same desktop functionality available, including selecting shipping options


Mobile Basket


We’re enhancing Click & Collect too...

We’ve got you covered from 1 to 50+ collection locations.

  • Select click and collect locations directly inline
  • Geo location finder - using your location to find the nearest location
  • Partial basket availability at selected location - identifies if a location has full or partial item basket availability, allowing customers to change location or remove items before proceeding
  • Same great functionality available in desktop and mobile

That’s not all! We’re continually enhancing IRP Shopper

We’ve started work on enhancing the product/models experience to give you greater control over product image and gallery displays, video content and descriptions.

Conversion rates combined with trading intelligence from the Insights Terminal is transforming growth rates for IRP customers. This investment will continue in 2020 and 2021.

First Touch data is proven to deliver more profit.  IRP Commerce Cloud has everything you need in one place.

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