IRP Commerce Cloud - Connecting People, Data & Profit in Real Time

A new trading future - learn how to transition from IRP Version 7 to Version 8. Available from Monday 25th October.
Author
06 October 2021 - 5 min read

Commerce Cloud Version 8 is the foundation of an ecommerce trading future.

Our new trading technology empowers our merchants to maximise every opportunity to grow sales and profits.

Early adopters are already taking advantage of the Version 8 trading potential. From Monday October 25th, IRP Commerce Cloud Version 8 goes on general release. To transition from IRP Version 7 to Version 8 merchants must upgrade to the new IRP Merchant Agreement.

“Ecommerce is converging. People, data and profit all need to be connected in real time.”

Dan Loughlin CEO

A New Brand Connecting People, Data & Profit

As we move into a new era of ecommerce our brand is changing too. ‘Connecting People, Data & Profit’ reflects our commitment to grow a successful, expansive trading ecosystem with our merchants at its core.

IRP V8 Signals the Arrival of a Profit-Driven Era

The core pillars of the IRP Commerce Cloud Shopper - Trader - World create the right foundation for merchant profitability .

Connecting People, Data and Profit

The New Trading Terminal

Trading is so central to the IRP ecosystem that we’ve renamed Insights Terminal to Trading Terminal. It’s not just a name change, it’s where merchant trading data comes alive. It’s a whole new level of visibility and control.

Trading Terminal
* Sales data is purely representational

Tradeview Bar

As an extension to Trading Terminal we’re bringing merchants a new Tradeview product that wraps around Shopper. View customer and product sales data directly within the shopping experience. It’s a breakthrough for real time data and analytics.

Tradeview Bar
* Sales data is purely representational

Insights App

We’ve also enhanced Insights. The new app gives merchants a view of sales across the whole business in real time, whether that’s B2C, B2B, retail or the combined operation.

Insights App
* Sales data is purely representational

IRP Marketing Cloud Upgrades

We’ve continued our investment. We’ve rebuilt our email marketing engine from the ground up. Marketing Cloud now brings merchants the power and revenue potential of intelligent event-driven marketing. Set templates, frequency, segmentation and rules for mailshot or remarketing emails and let them run automatically.

Marketeer
* Sales data is purely representational

“IRP Commerce Cloud now connects products, services and data for the first time. It is built for the ecommerce professional.”

Phil Macartney CCO

Shopper UX Improvements

We didn’t forget about Shopper, it’s packed full of new features like model page colour and size attribute selection styles, brand new Live Chat, saving payment cards to profile, seamless auto-scaling and much more.

Shopper
* Sales data is purely representational

Full List of New Features

IRP Intelligence Returns Profit

Read all about the new Version 8 features.
A new era of ecommerce trading has begun.


How do IRP Merchants move to Version 8?

The upgrade from Version 7 to Version 8 will not happen automatically as in previous releases. To begin the Version 8 transition process each merchant needs to sign up to the new IRP Merchant Agreement.

Merchants’ commercial terms and conditions are not changing. New contracts will clarify IRP platform entitlements, IRP World service entitlements and meet the latest GDPR legislation.

IRP continues to invest in our merchants’ success with a £3 million, 18-month investment in Version 8.

The Version 8 release process will begin on Monday October 25th for merchants who have transitioned to the new Merchant Agreement.

Philip Macartney is your contact for the merchant contractual transition process.  An explanation of products, services and entitlements can be found here.


Read how trading in real time is the future of ecommerce & how the Trading Terminal reduces the need for consulting fees here.

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