Ecommerce Equation - 4 results in Strategy Centre
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The Evil Domino Effect of Raising Shipping Prices
This article examines the domino effect of small changes in your ecommerce strategy — specifically raising your shipping costs — and how these can impact your overall sales number.
IRP Research
Published: 09 May 2017
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The Impact on Revenue of a Promotions Campaign
Promotions have a positive affect on consumers and increase the probability that they will make a purchase.
IRP Research
Published: 17 Apr 2017
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What IRP Commerce Believes
IRP Commerce has developed a set of fundamental beliefs about online business, digital marketing, the nature of success and the optimal means of achieving growth.
Ecommerce Fundamentals
Published: 27 Jul 2016
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Ecommerce Fundamentals
Ecommerce is the fastest-growing area of business, supercharged by innovations in technology and changing consumer behaviour.
Ecommerce Fundamentals
Published: 24 Oct 2013
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