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Interventions A/B Testing - 1 result in Strategy Centre

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IRP Interventions - Strategies for Revenue Growth
IRP Research
This research paper defines a variety of IRP intervention strategies and analyses their revenue impact. This is a metric-based study carried out on IRP commerce client websites over the course of a two-month period in 2017.
Published: 17 Apr 2017
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Today v Yesterday +0.10%
June 2023 v June 2022 +17.59%
YTD 2023 v 2022 +1.02%
Arts and Crafts +0.02%
Baby & Child -0.13%
Cars and Motorcycling +0.35%
Electrical & Commercial Equipment +0.19%
Fashion Clothing & Accessories +0.08%
Food & Drink -0.37%
Health and Wellbeing -0.28%
Home Accessories and Giftware +0.04%
Kitchen & Home Appliances -0.17%
Pet Care -0.06%
Sports and Recreation +0.22%
Toys, Games & Collectables +0.19%

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