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PPC Ad Rank - 4 results in Strategy Centre

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50% PPC Revenue Uplift by Improving Google Shopping Ads Relevance
IRP Ecommerce Fundamentals
Google Shopping Feeds structured for optimal performance using Merchant Center Rules deliver proven results
Published: 13 Oct 2022
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GDPR-Compliant IRP Tracking - Update for IRP Agencies, Merchants and Service Providers
IRP Research
With increasing GDPR enforcement, it is critical to follow the IRP Tracking and Attribution Standard.
Published: 02 Jul 2021
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Online Marketing Fees Should be Assessed as a Cost of Revenue and Not an Overhead
IRP Ecommerce Financial Secrets
Fundamentally, online marketing and web fees should be assessed as a Cost of Revenue and not an Overhead. This is an important thing for company accountants and business owners to understand.
Published: 09 Mar 2016
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Patch your tyre before riding on
Inspiration & Opinion
Having an ecommerce site with with a poor conversion rate is like having a bike with a slow puncture. Make sure you take a few minutes to patch your tyre before continuing on up the mountain!
Published: 13 Oct 2014
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Live Market Data
Today v Yesterday 0.57%
March 2024 v March 2023 10.20%
YTD 2024 v 2023 15.62%
Arts and Crafts 0.40%
Baby & Child 0.85%
Cars and Motorcycling 0.98%
Electrical & Commercial Equipment 0.49%
Fashion Clothing & Accessories 0.32%
Food & Drink 0.10%
Health and Wellbeing 0.15%
Home Accessories and Giftware 0.14%
Kitchen & Home Appliances 2.10%
Pet Care 0.81%
Sports and Recreation 0.88%
Toys, Games & Collectables 0.49%
NI ECOMMERCE REPORT - HIDDEN IN PLAIN SIGHT?
NI REPORT - HIDDEN IN PLAIN SIGHT?
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