Public Relations - 3 results in Strategy Centre

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The Importance of a Multichannel Communications Strategy
Marketing & Acquisition
In today’s digital age, a modern marketer needs to be aware of a plethora of channels available so that each campaign has a truly multichannel approach.
Published: 01 Jun 2016
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The Pros & Cons of Doing Your Own PR
Marketing & Acquisition
Whether you are targeting an online or offline media outlet, understanding how best to do the PR can make the difference between a massively effective campaign or a completely lacklustre one.
Published: 26 May 2016
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Paid Offline Advertising — Making the Most of PR
Marketing & Acquisition
Engaging in an effective PR campaign can help increase your profile and drive sales in an increasingly tough marketplace.
Published: 11 Nov 2014
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