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digital commerce - 10 results in Strategy Centre

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Attribution and Alignment in Ecommerce Teams
Inspiration & Opinion
In ecommerce, the combination of team alignment and a clear attribution model creates far more shareholder value than any technology.
Published: 20 Nov 2018
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Christmas Wrapped Up - 15 Top Ecommerce Tips To Help You Succeed This Holiday Season
Marketing & Acquisition
We've scoured the web and pulled together the best tips and practices from industry-leading publications along with our own insights to help you get the most out of this holiday season.
Published: 30 Oct 2018
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Creating a Budget for Digital Marketing Costs in Ecommerce
IRP Ecommerce Financial Secrets
By viewing digital marketing as an investment that directly drives returns in the form of sales and as a cost of revenue, your business will be pushed to focus on value, maximising sales returns for the least cost.
Published: 26 Sep 2018
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IRP Campaign Checklist
Marketing & Acquisition
When setting up an IRP campaign it is important to define your objectives and to promote your campaign as effectively as possible.
Published: 29 Nov 2017
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Why Most Retailers Fail to Cross the Ecommerce Chasm
Inspiration & Opinion
It is very, very difficult for mid-market companies to take the ecommerce opportunity. This article aims to frame the challenge concisely and to outline the steps that companies need to take to make them successful.
Published: 01 Sep 2016
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The Ecommerce Profit and Loss Management Accounts
IRP Ecommerce Financial Secrets
This article seeks to summarise the key additional financial questions a retailer will need to consider to sell online effectively.
Published: 01 Jul 2016
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Create Effective Email Marketing Campaigns
Marketing & Acquisition
The secret to achieving great results with your email campaigns is to keep on top of the latest methods and apply them to your own campaigns.
Published: 10 Jun 2015
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Effective Marketing for Father’s Day
Marketing & Acquisition
In 2014 it was estimated that Father’s Day was worth £200 million to the UK commerce industry. Here are some tips to make the most of Father’s Day.
Published: 10 Jun 2015
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Irasshaimase
Inspiration & Opinion
Take pride in your online store as if you were welcoming every customer with a polite Japanese bow....
Published: 10 Oct 2014
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Email Marketing
Marketing & Acquisition
Email marketing using the IRP is a very simple and effective tool for engaging with your customer.
Published: 14 Jan 2014
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Live Market Data
Today v Yesterday 0.13%
February 2024 v February 2023 17.25%
YTD 2024 v 2023 15.91%
Arts and Crafts 0.20%
Baby & Child 0.12%
Cars and Motorcycling 1.06%
Electrical & Commercial Equipment 1.24%
Fashion Clothing & Accessories 0.20%
Food & Drink 4.38%
Health and Wellbeing 0.11%
Home Accessories and Giftware 0.51%
Kitchen & Home Appliances 0.18%
Pet Care 0.14%
Sports and Recreation 0.06%
Toys, Games & Collectables 0.17%
NI ECOMMERCE REPORT - HIDDEN IN PLAIN SIGHT?
NI REPORT - HIDDEN IN PLAIN SIGHT?
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