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The IRP puts you in total control
IRP Features List
The IRP is a fully-integrated multichannel solution combining sales channels, unparalleled world-class international reach and a comprehensive online featured toolset.
6 min read

The IRP has every important feature you need to grow your business. It has transacted over £1M ($1.5M) for a single client in a single day, and over £1 Billion for select clients. It is a commerce platform that cannot be outgrown.

The IRP is a fully-integrated multichannel solution combining sales channels, unparalleled world-class international reach and a comprehensive online featured toolset.

Whether it’s single channel or multichannel, the IRP puts you in total control. The IRP can connect the digital and physical touch points with your customers, allowing your various sales channels such as Web, Stock Control, EPOS, Phone and Mobile to integrate together in real time. This multichannel approach will enable you to manage your organisation through one award-winning system.

Note: For comprehensive descriptions of all IRP features, refer to the IRP Knowledge Base. Also, for a detailed break-down of features in the IRP B2B platform, see the IRP B2B Features List.

Fully Combined Multichannel - "Immediate fully-integrated selling channels"

Stock Control
Integrated - “Integrate with other key systems”

3rd party Integrations
Search Engine Integrated
Affiliate Integrated
Postage Integrated
Social Media Integrated
Bespoke Feed Integrated
Amazon Marketplace Integrated
eBay Marketplace Integrated
Sales & Marketing - “A world-class online marketing toolkit”

404 Redirect Page Handler
Affiliate Network Integration
Promotions Engine
Basket Offers
Discounts & Vouchers
Email Marketing
Full Translation Suite
Home Pages
Live Support
Loyalty Schemes
Mobile Site
Multiple Countries
Any Currency
Any Language
News Section
On-Site Search Advantage Tools
Price Adjustments
Price Match Requests
Private Sales
Product Customisation
Product Group Finder
Product Stock Attributes & Filters
Quantity / Bulk Discounts
Recently Viewed
Remarketing Integration
SEO Advantage
Social Network Integrations
Traffic & Sales Tracking
Trust Pilot Integration
Google Dynamic Remarketing
Google Certified Shop support
Facebook Dynamic Ads
Design & Display - “Reach anyone anywhere in any language”

Fully Customisable Interface
Fully Translatable Interface
Multiple Home Page Banners
Rotating Banner Strap Lines
Product Page Affirmations
Banners Segmentation
Customisable CSS Styles
Customisable Icons & Images
Multiple Display Configurations
Country Specific Logos
Navigation - “Simple consistent navigation”

Navigation & Category Structure
Super Category & Top Tab Set Up
Hover Mega Menus
Bottom Navigation Set Up
Mobile Navigation Set Up
Product Listing Pages
List or Gallery View
Sort By Options For Listing Pages
Default Sitemap Page
Reporting - “Simple KPIs at the click of a button”

Custom Reports
Key Notes
Report Builder
Sales Overview
Section Overviews
Traffic & Sales Tracking
Website Polls
DeepAgent™ AI Lost Revenue Analysis
Revenue and Transaction Data Visibility
Products & Merchandising - “Sales-enhancing presentation layer”

List All Product Options
Multiple Stock Option Messages
Multiple Stock Option Icons
Zoom Technology
Enlarge Image
Product Image Tagging
Image Thumbnails
360 Degree Visuals
Unlimited Product Photos
Size Charts
Also Bought Display
Auto Generated Related Products
Full & Short Descriptions
Additional Language Descriptions
Product Stock Attributes / Filters
Product Kits / Packages
Product Customisations
Image Processing Program
Wish List Function
Shipping Rules - “Advanced & integrated shipping for seamless international reach”

World Class Shipping Capabilities
Shipping Rules Configuration
Shipping Methods
Shipping Zones
Fixed Shipping Rates
Weight Based Pricing Tables
Shipping Based On Order Total
Parcel Types
Royal Mail Integration
ParcelForce Integration
TNT Integration
Label Printing
CRM - “Integrated CRM to maximise the customer knowledge base

Contact Us Q&A
Mailing List
Catalogue Profiles
Email Segmentation
Questions & Answers
Website Help Section
Live Support Chat
Payment Processing - “Fully integrated into the key global payment channels”

Realex, Worldpay & PayPal
Alternative Payment Methods (APMs)
3D Secure (Optional)
AVS Verification
Display Prices In Currency
Charge Orders In Currency
Finance Provider Integration
Guest Checkout
Advanced Tax Calculations
V12 Finance
Order Processing & Fulfilment - “Simple one-stop order processing”

Order Management & Processing
Batch Order Processing
Automated Order Emails
Part Ship Orders
Invoice & Dispatch Sheets
Guided Order Processing
Built In Label Printing
Courier Label Integrations
Include Tracking Numbers
Back In Stock Notifications
Fraud Scoring System
Offline Orders (e.g. Bank Transfer)
Overwrite Order (e.g. Refund)
Click & Collect
Deliver To Store
IRP Site Administration - “Secure and auditable systems admin”

Set Up Users & User Groups
Access & Permissions Set Up
Automated Common Tasks
File & Image Management
Static IP Based Admin Access
Bulk Data Import & Export
Error Logging
Two Factor Authentication
Instant Messaging
B2B - “Feature-rich platform facilitating B2B trade relationships”

Custom Trade Price Lists (per currency & country)
Custom Trade Invoice Templates
Drop Shipping Support
Quantity Discount Support
Credit Limits for Trade Customers
Product Export Support
Fully Translatable Interface
Fully Customisable Distinct Layout & Design
Trade Customer Email Profiles
Trade Customer Catalogue Profiles
Trade Customer Vouchers
Customer Account Creation & Validation
Product Visibility Limitation
Trade-Specific Telesales
EPOS - “Fully-featured integrated till”

Set Up Users
Manage Sales
Manage Click & Collect Orders
Sales Lookup
Park Sales
Issue Discounts
Issue Refunds
Issue Vouchers
Insights - “Visualise, Predict & Intervene”

DeepAgent™ Artificial Intelligence
Lost Revenue Analysis
Real Time Insights
Prediction and Intervention
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