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	IRP Marketing Campaigns - Remarketing for Profit Marketing & Acquisition Ensure your email marketing is successfully generating revenue on the IRP. Published: 21 Sep 2021	View
	GDPR Cookie Consent Updates that Require Immediate Attention IRP Research Important information for IRP Merchants about the rollout of cookie consent mechanisms. Published: 02 Jul 2021	View
	Black Friday traffic surge handled seamlessly by IRP Commerce Cloud IRP Research William Bailie, CTO of IRP Commerce, talks about how the investment in secure, cloud-based infrastructure enables IRP to handle the surge in customer demand seamlessly. Published: 09 Dec 2020	View
	Optimising Email Deliverability Using the IRP and SendGrid Conversion & Retention This article describes the 'art' of email deliverability and provides immediately actionable advice to improve overall campaign performance, open rates and revenue. Published: 18 Feb 2019	View
	How to Create a Successful Product Launch Marketing & Acquisition The very first steps of the product launch are vital, right from the product data, name and description. Published: 23 Nov 2016	View

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