How To Add Link Exchanger Links - 15 results in Strategy Centre

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Getting the Most Out of SEO on the IRP
Marketing & Acquisition
SEO is a fine art and requires lots of tweaking over time – but laying a strong foundation can help to boost overall site visibility on search engines.
Published: 06 Jan 2020
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How IRP Commerce Runs an Efficient Replatforming Project
IRP Research
Using our optimised deployment processes and project plans, customers can ensure that their deployment is completed on schedule and that their new website users have the best experience possible.
Published: 06 Nov 2019
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How To Get The Most From Your Google Map Listings
Marketing & Acquisition
Google Posts is a completely free service to allow clients to get maximum brand exposure of the offers they are running.
Published: 30 Nov 2017
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How the IRP Platform Transacted More Than £1 Billion in Online Sales
Inspiration & Opinion
Migrating to the IRP platform gives companies the potential to further elevate their revenues, outperform their competition and maximise their opportunities for success — in some instances from day one.
Published: 21 Jun 2017
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The Evil Domino Effect of Raising Shipping Prices
IRP Research
This article examines the domino effect of small changes in your ecommerce strategy — specifically raising your shipping costs — and how these can impact your overall sales number.
Published: 09 May 2017
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From £0 to £200K in 8 Months on the IRP
IRP Research
Discover how an IRP client increased sales from £0 to >£200K in eight months using IRP technology combined with Export Technologies Account Management.
Published: 28 Feb 2017
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Successful Sales and Promotions on the IRP
Conversion & Retention
Planning is crucial when it comes to successful sales using the IRP system. Calendars and planning ahead of time are vital for the success of your digital strategy.
Published: 01 Dec 2016
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How to Create a Successful Product Launch
Marketing & Acquisition
The very first steps of the product launch are vital, right from the product data, name and description.
Published: 23 Nov 2016
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How to Import Google Campaigns into Bing
Marketing & Acquisition
Bing Ads is slowly eating away at Google's search engine market share and so IRP customers should advertise on the Bing network.
Published: 25 Jul 2016
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How Businesses on the IRP can Navigate Internationally
Inspiration & Opinion
Think of the online journey as a boat journey. You will need a captain (your ecommerce manager), a crew (your ecommerce team, including your IRP Account Manager) and a boat that is proven (the IRP platform).
Published: 04 Jul 2016
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How Click & Collect Can Impact Sales
Conversion & Retention
The number of UK shoppers using Click & Collect is poised to more than double by 2017.
Published: 04 Aug 2015
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How to Optimise a Facebook Campaign
Marketing & Acquisition
Facebook marketing is proving to be one of the biggest channels for ecommerce. If you manage it correctly, it can drive a huge amount of traffic to your site.
Published: 05 May 2015
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How to Generate Direct Traffic for your Website by Sharing Relevant Content
Marketing & Acquisition
You can drive traffic to your website using the useful content that you are already sharing through your communication channels.
Published: 02 Feb 2015
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Remarketing and Display Advertising
Marketing & Acquisition
The online digital remarketing channel is a great way to reconnect with customers after they have been on your site.
Published: 14 Oct 2014
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Customer Service
Conversion & Retention
Good customer service is key to converting customers, retaining customers and reducing costs.
Published: 14 Jan 2014
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