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Online PR - 5 results in Strategy Centre

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Inspiration & Opinion
In ecommerce, the combination of team alignment and a clear attribution model creates far more shareholder value than any technology.
Published: 20 Nov 2018
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IRP Ecommerce Financial Secrets
It is essential that accountants view online marketing costs as a Cost of Revenue and not an overhead.
Published: 05 Oct 2016
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Build, Manage & Grow
By using the the nine simple localisation and language techniques described in this article you will find it very easy to quickly adapt your IRP website to your American customer base.
Published: 30 Aug 2016
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IRP Ecommerce Financial Secrets
Fundamentally, online marketing and web fees should be assessed as a Cost of Revenue and not an Overhead. This is an important thing for company accountants and business owners to understand.
Published: 09 Mar 2016
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Conversion & Retention
One factor that can contribute to your success is using online customer reviews to build a stronger online presence.
Published: 15 Oct 2015
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Live Market Data
Today v Yesterday 0.04%
May 2025 v May 2024 16.60%
YTD 2025 v 2024 16.14%
Arts and Crafts 0.04%
Baby & Child 0.42%
Cars and Motorcycling 0.16%
Electrical & Commercial Equipment 0.11%
Fashion Clothing & Accessories 0.06%
Food & Drink 0.72%
Health and Wellbeing 0.13%
Kitchen & Home Appliances 0.10%
Pet Care 0.08%
Sports and Recreation 0.12%
Toys, Games & Collectables 0.60%

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