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The Four Es - 50 results

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Application Settings
Application Settings
Application Settings act as default settings for almost all of the features within the IRP. Although there are a large number of settings, it is...
Published: 04 Oct 2023
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Customers
Customers
The customers section allows you to create customer accounts or edit existing customer accounts on your website.
Published: 13 Oct 2021
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Home Page Content
Interface & Design
Home pages are a critical element of an IRP. They are responsible for displaying products. You can display up to five home pages.
Published: 04 Nov 2020
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Image Processing
Products
The Image Processor can be used to Copy or Process and Create images in your IRP Admin. This allows you to perform multiple processes on an image...
Published: 11 Oct 2021
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Tax Rates
Products
You use the Tax Rates section to add, edit or delete category- or country-specific tax rates for each country.
Published: 10 Dec 2020
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Search History
Search
The Search History section displays all the terms that have been searched for on the front end of the web site.
Published: 07 Apr 2021
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Card Processors
Payment Processing
To accept card payments, you must set up Card Processors in your IRP Admin.
Published: 13 Apr 2021
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Shipping Methods
Shipping
Shipping Methods are the services that you will use to ship products to your customers. You can set up Shipping Methods for all services provided by...
Published: 29 Jun 2021
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Make A Sale (EPOS)
EPOS
This topic describes how to make a sale using the IRP EPOS.
Published: 21 Oct 2020
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Reload Settings
Application Settings
You use the Reload Settings section to reload certain changes that have been made to the site.
Published: 30 Mar 2021
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Fraud Scoring Bands
Orders
The IRP provides a Fraud Indication Score for all orders placed using Realex as the payment method. Different Scores are assigned to each check.
Published: 07 Jul 2020
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PayPal Settings
Payment Processing
All of the Application Settings related to PayPal are stored in this section.
Published: 09 Sep 2020
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Interface Settings
Application Settings
You use the Interface Settings section to define settings for banners, baskets, home pages, left, right and top navigation, your mobile website and...
Published: 12 Oct 2021
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Amazon Integration Overview
Marketplaces
Here are the steps that you need to follow to make the most of the IRP’s Amazon Marketplace feature.
Published: 07 Apr 2021
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Amazon
Marketplaces
You use the Amazon marketplace section of IRP Admin to add and edit marketplaces and monitor Amazon orders that failed to download.
Published: 12 Oct 2021
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Click and Collect Overview
Orders
This IRP In Depth topic shows you how to make the best of the IRP’s powerful Click & Collect feature.
Published: 08 Apr 2021
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IRP Integration Guide
Integration
This Guide describes how to export data from the IRP and how to import data into the IRP.
Published: 29 Mar 2021
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eBay
Marketplaces
This section is where you view, add, manage and delete eBay Marketplaces on your IRP.
Published: 07 Apr 2021
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Understanding Card Payments On The IRP
Payment Processing
This topic provides an overview of Card payments on the IRP.
Published: 08 Apr 2021
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Local Payment Methods
Payment Processing
This section is where you add each Alternative Payment Method (APM) that you want to implement on your IRP. You will need to add the associated Method...
Published: 05 Feb 2021
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Check In Stock Using the EPOS
EPOS
Using Stock Mode in the EPOS enables you to increase the level of stock items without adversely affecting EPOS sales or refund figures.
Published: 20 Jul 2020
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Klarna Accounts
Payment Processing
Klarna is an increasingly-popular 'buy now, pay later' finance option. According to Klarna, partnering with them is the best way to boost sales and...
Published: 26 Oct 2020
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50% PPC Revenue Uplift by Improving Google Shopping Ads Relevance
IRP Ecommerce Fundamentals
Google Shopping Feeds structured for optimal performance using Merchant Center Rules deliver proven results
Published: 13 Oct 2022
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Getting the Most Out of SEO on the IRP
Marketing & Acquisition
SEO is a fine art and requires lots of tweaking over time – but laying a strong foundation can help to boost overall site visibility on search engines.
Published: 06 Jan 2020
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How IRP Commerce Runs an Efficient Replatforming Project
IRP Research
Using our optimised deployment processes and project plans, customers can ensure that their deployment is completed on schedule and that their new website users have the best experience possible.
Published: 06 Nov 2019
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Ecommerce Basics For Entering Hong Kong
Conversion & Retention
It takes a lot of research and planning to succeed in entering a new market but with these basics and close collaboration with your IRP Account Manager, you should be able to get off to the right start.
Published: 02 Sep 2019
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Black Friday Ultimate Guide
Marketing & Acquisition
Black Friday represents both an enormous opportunity and an enormous challenge. The sales potential is massive, but for it to be fully maximised, you need to implement a comprehensive website and marketing strategy. Here's how to make the most of IRP features for the Black Friday period.
Published: 05 Aug 2019
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Accelerate Your International Revenues Using Local Payment Methods on the IRP
Conversion & Retention
Traffic from international countries not converting? Maybe you should offer LPMs.
Published: 21 Jun 2019
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IRP White Paper on Sales Expectations for the First Three Months after Replatforming
IRP White Papers
The most important question about replatforming is: how will it affect your sales? For companies of all turnovers, the four-stage sales pattern is the same: possible dip, recovery, stability and then growth.
Published: 28 Feb 2019
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Optimising Email Deliverability Using the IRP and SendGrid
Conversion & Retention
This article describes the 'art' of email deliverability and provides immediately actionable advice to improve overall campaign performance, open rates and revenue.
Published: 18 Feb 2019
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The Future Of Ecommerce Will Be Fought Out On Intelligent Systems
Inspiration & Opinion
Ecommerce companies need clear information to make rational choices that are in the interests of profitability. The IRP Trading Terminal provides a solution to this problem.
Published: 06 Feb 2019
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Alipay on the IRP and the Implications of Currency Conversions on Accounting
IRP Research
Using localised payments, such as Alipay for Chinese and Hong Kong sales, offers a huge advantage to aspirational retailers and distributors wanting to expand into the global market. Here are a few things you should know before embarking down this road.
Published: 25 Jan 2019
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Christmas Wrapped Up - 15 Top Ecommerce Tips To Help You Succeed This Holiday Season
Marketing & Acquisition
We've scoured the web and pulled together the best tips and practices from industry-leading publications along with our own insights to help you get the most out of this holiday season.
Published: 30 Oct 2018
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Ecommerce Success Starts With Picking the Right Team and Rewarding Them Based On Sales Results
Inspiration & Opinion
If you do one thing this quarter to improve your ecommerce outlook — set up your reporting and staff reward structures based on sales results. This gets your staff thinking about sales first and is a big step in the right direction.
Published: 10 May 2018
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The Evil Domino Effect of Raising Shipping Prices
IRP Research
This article examines the domino effect of small changes in your ecommerce strategy — specifically raising your shipping costs — and how these can impact your overall sales number.
Published: 09 May 2017
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The Impact on Revenue of a Promotions Campaign
IRP Research
Promotions have a positive affect on consumers and increase the probability that they will make a purchase.
Published: 17 Apr 2017
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The Chinese Ecommerce Landscape
IRP Research
The Chinese market is a very different, complex market that requires research and proper planning before entering seriously.
Published: 06 Apr 2017
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Offering Local Payment Methods on the IRP
IRP Research
The IRP offers users the ability to avail of many Local Payment Methods (LPMs) in international territories via its integration with Worldpay.
Published: 14 Mar 2017
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The Essence of Conversion in Ecommerce
Conversion & Retention
It is a simple fact that identifying a customer's needs and removing their objections is at the core of all forms of selling, no matter how simple or complex the product or the selling medium.
Published: 09 Jan 2017
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Successful Sales and Promotions on the IRP
Conversion & Retention
Planning is crucial when it comes to successful sales using the IRP system. Calendars and planning ahead of time are vital for the success of your digital strategy.
Published: 01 Dec 2016
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The Implications of a Cost of Revenue Accounting Model in Ecommerce
IRP Ecommerce Financial Secrets
It is essential that accountants view online marketing costs as a Cost of Revenue and not an overhead.
Published: 05 Oct 2016
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Chain Reaction Cycles – A Case Study in the Implications of Ecommerce Alignment
Inspiration & Opinion
The CRC story has some wider business interest because it is essentially one of growth – how we assisted a very small UK company to become the world's largest online bike store, without taking on investment.
Published: 07 Sep 2016
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Why Most Retailers Fail to Cross the Ecommerce Chasm
Inspiration & Opinion
It is very, very difficult for mid-market companies to take the ecommerce opportunity. This article aims to frame the challenge concisely and to outline the steps that companies need to take to make them successful.
Published: 01 Sep 2016
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The Ecommerce Profit and Loss Management Accounts
IRP Ecommerce Financial Secrets
This article seeks to summarise the key additional financial questions a retailer will need to consider to sell online effectively.
Published: 01 Jul 2016
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IRP White Paper on Replatforming to the IRP
IRP White Papers
An ecommerce platform migration is a major decision that affects both a company and its customers. Once the decision is made, it's important to mitigate risk and ensure that a detailed and well-constructed plan is in place so that the replatforming project runs smoothly.
Published: 20 Jan 2016
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The Role of Artificial Intelligence in the Future of Commerce
Inspiration & Opinion
Every major area in Traffic, Conversion and Retention faces automation by AI augmented systems. In the end, as with chess, AI machines will 'play ecommerce' even better than the best people.
Published: 12 Jan 2016
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The Pros and Cons of Online Customer Reviews
Conversion & Retention
One factor that can contribute to your success is using online customer reviews to build a stronger online presence.
Published: 15 Oct 2015
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The Importance Of Your ‘About Us’ Page
Conversion & Retention
As far as closing a sale is concerned, your ‘About Us’ page might be one of the most important pages on your website. Follow our tips to make your ‘About Us’ page the best it can be.
Published: 15 Jun 2015
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The Role of an IRP Ecommerce Manager
IRP Ecommerce Fundamentals
To identify, appoint and confirm an IRP Ecommerce Manager is one of the most important steps that a pure play or multichannel online business can make.
Published: 27 Oct 2014
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IRP Fundamentals
The IRP Platform
The IRP seamlessly combines sales channels and digital marketing channels into one central system. It makes life simple for everyone using the IRP and maximises the sales opportunities.
Published: 24 Oct 2013
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