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CPA% - 6 results in Strategy Centre

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Ecommerce – The End Game
Inspiration & Opinion
The requirement to manipulate outcomes in favour of more sales is the core of ecommerce. Harnessing the ability of AI systems such as DeepAgent to do this is where ecommerce is going right now.
Published: 14 Apr 2017
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The Implications of a Cost of Revenue Accounting Model in Ecommerce
IRP Ecommerce Financial Secrets
It is essential that accountants view online marketing costs as a Cost of Revenue and not an overhead.
Published: 05 Oct 2016
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How to Import Google Campaigns into Bing
Marketing & Acquisition
Bing Ads is slowly eating away at Google's search engine market share and so IRP customers should advertise on the Bing network.
Published: 25 Jul 2016
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Online Marketing Fees Should be Assessed as a Cost of Revenue and Not an Overhead
IRP Ecommerce Financial Secrets
Fundamentally, online marketing and web fees should be assessed as a Cost of Revenue and not an Overhead. This is an important thing for company accountants and business owners to understand.
Published: 09 Mar 2016
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IRP Ecommerce Calculator
IRP Ecommerce Fundamentals
The IRP Ecommerce Calculator helps you to predict your costs and profits by manipulating the key variables in the fundamental IRP ecommerce equation.
Published: 26 Nov 2014
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Affiliate Marketing
Marketing & Acquisition
There are several appealing aspects to it, especially the direct CPA% financial model that it involves.
Published: 13 Oct 2014
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Live Market Data
Today v Yesterday +0.11%
December 2023 v December 2022 +23.11%
YTD 2023 v 2022 +1.23%
Arts and Crafts +0.18%
Baby & Child +0.25%
Cars and Motorcycling +0.02%
Electrical & Commercial Equipment +0.55%
Fashion Clothing & Accessories +0.10%
Food & Drink -0.20%
Health and Wellbeing +0.08%
Home Accessories and Giftware +0.03%
Kitchen & Home Appliances +0.11%
Pet Care +0.23%
Sports and Recreation 0.00%
Toys, Games & Collectables +0.69%
NI ECOMMERCE REPORT - HIDDEN IN PLAIN SIGHT?
NI REPORT - HIDDEN IN PLAIN SIGHT?
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