Ecommerce Manager - 7 results in Strategy Centre

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The Impact on Revenue of Using the IRP Marketing Planning and Campaign Creation Service
IRP Research
This article outlines how to use the IRP Marketing Planning and Campaign Creation Service to communicate with your audience in a multi-channelled approach.
Published: 14 Apr 2017
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The Fundamental Importance of Team Alignment in Ecommerce
Ecommerce Fundamentals
The decisive nature of success in ecommerce is not technical but comes from the alignment of people in the organisation.
Published: 04 Jul 2016
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How Businesses on the IRP can Navigate Internationally
Inspiration & Opinion
Think of the online journey as a boat journey. You will need a captain (your ecommerce manager), a crew (your ecommerce team, including your IRP Account Manager) and a boat that is proven (the IRP platform).
Published: 04 Jul 2016
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Multiplying Sales by a Factor of 10
Inspiration & Opinion
The combination of elements for online success: the right team, with the right technology, in the right market. With these in place you can see radical results.
Published: 01 Jul 2016
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Ecommerce As Chess
Inspiration & Opinion
There are some interesting parallels between chess play and ecommerce strategy. To be successful in either, you need to have a deep understanding of the game.
Published: 23 Jun 2015
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The Role of an IRP Ecommerce Manager
Ecommerce Fundamentals
To identify, appoint and confirm an ecommerce manager is one of the most important steps that a pure play or multichannel online business can make.
Published: 27 Oct 2014
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Building an Ecommerce Team
Ecommerce Fundamentals
An effective team is just as critical to a successful online business as are your website, products and technology.
Published: 24 Oct 2013
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