multichannel - 7 results in Strategy Centre

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The Importance of a Multichannel Communications Strategy
Marketing & Acquisition
In today’s digital age, a modern marketer needs to be aware of a plethora of channels available so that each campaign has a truly multichannel approach.
Published: 01 Jun 2016
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How Click & Collect Can Impact Sales
Conversion & Retention
The number of UK shoppers using Click & Collect is poised to more than double by 2017.
Published: 04 Aug 2015
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Omnichannel Retailing — Inspiration from 3 Top High Street Stores
Marketing & Acquisition
Here are three examples of High Street stores that are making the most of digital opportunities.
Published: 29 May 2015
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The Role of Technology in the Retail Landscape
Inspiration & Opinion
The retail environment is set to become ever more complex and reliant on technology for success.
Published: 31 Mar 2015
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Desktop Still Responsible for the Majority of Online Revenue
IRP Research
From 2013 to 2014 there has been a 7% increase in revenue generated by consumers using mobile devices to access IRP client sites. However, desktop still accounts for nearly 70% of ecommerce revenue.
Published: 06 Nov 2014
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Multichannel Optimisation
Marketing & Acquisition
The word 'multichannel', and even bolder terms such as 'omnichannel' and 'total retail' are key statements about where retail is going.
Published: 14 Jan 2014
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IRP Fundamentals
The IRP Platform
The IRP seamlessly combines sales channels and digital marketing channels into one central system. It makes life simple for everyone using the IRP and maximises the sales opportunities.
Published: 24 Oct 2013
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