Search Results "Customer Solutions Team"

	IRP Marketing Campaigns - Remarketing for Profit Marketing & Acquisition Ensure your email marketing is successfully generating revenue on the IRP. Published: 21 Sep 2021	View
	Black Friday Ultimate Guide Marketing & Acquisition Black Friday represents both an enormous opportunity and an enormous challenge. The sales potential is massive, but for it to be fully maximised, you need to implement a comprehensive website and marketing strategy. Here's how to make the most of IRP features for the Black Friday period. Published: 05 Aug 2019	View
	Attribution and Alignment in Ecommerce Teams Inspiration & Opinion In ecommerce, the combination of team alignment and a clear attribution model creates far more shareholder value than any technology. Published: 20 Nov 2018	View
	Ecommerce Success Starts With Picking the Right Team and Rewarding Them Based On Sales Results Inspiration & Opinion If you do one thing this quarter to improve your ecommerce outlook — set up your reporting and staff reward structures based on sales results. This gets your staff thinking about sales first and is a big step in the right direction. Published: 10 May 2018	View
	The Impact on Revenue of a Promotions Campaign IRP Research Promotions have a positive affect on consumers and increase the probability that they will make a purchase. Published: 17 Apr 2017	View
	Guidelines for Great Customer Service Conversion & Retention Disney's Guest Service Guidelines provide some inspiration for maintaining excellent customer service. Published: 12 Apr 2017	View
	The Fundamental Importance of Team Alignment in Ecommerce IRP Ecommerce Fundamentals The decisive nature of success in ecommerce is not technical but comes from the alignment of people in the organisation. Published: 04 Jul 2016	View
	How Businesses on the IRP can Navigate Internationally Inspiration & Opinion Think of the online journey as a boat journey. You will need a captain (your ecommerce manager), a crew (your ecommerce team, including your IRP Account Manager) and a boat that is proven (the IRP platform). Published: 04 Jul 2016	View
	Multiplying Sales by a Factor of 10 Inspiration & Opinion The combination of elements for online success: the right team, with the right technology, in the right market. With these in place you can see radical results. Published: 01 Jul 2016	View
	The Pros and Cons of Online Customer Reviews Conversion & Retention One factor that can contribute to your success is using online customer reviews to build a stronger online presence. Published: 15 Oct 2015	View
	Have You Cracked The Customer Journey? Conversion & Retention To achieve a successful customer journey, a retailer needs to use the traditional selling techniques that worked in the past, but adapt them to suit the modern consumer. Published: 28 Jul 2015	View
	Graduating from Email Marketing to Engaging Marketing Marketing & Acquisition Email marketing is a great channel to drive sales but, on its own, it is no longer enough. You need to talk to your audience about things they care about — and do it on the channels they are going to engage with. Published: 07 Jul 2015	View
	Ecommerce As Chess Inspiration & Opinion There are some interesting parallels between chess play and ecommerce strategy. To be successful in either, you need to have a deep understanding of the game. Published: 23 Jun 2015	View
	The Importance Of Your ‘About Us’ Page Conversion & Retention As far as closing a sale is concerned, your ‘About Us’ page might be one of the most important pages on your website. Follow our tips to make your ‘About Us’ page the best it can be. Published: 15 Jun 2015	View
	10 Steps To Optimise Your Trustpilot Account Conversion & Retention Once you have registered with Trustpilot, you are ready to begin optimising your account and make use of Trustpilot’s widgets and logos. Published: 09 Apr 2015	View
	Third-Party Validation & the Impact of Trustpilot on Conversion Conversion & Retention Third-party affirmations such as Trustpilot have a fantastic return on investment. They help to generate trust. Published: 26 Jan 2015	View
	IRP Ecommerce Calculator IRP Ecommerce Fundamentals The IRP Ecommerce Calculator helps you to predict your costs and profits by manipulating the key variables in the fundamental IRP ecommerce equation. Published: 26 Nov 2014	View
	The Role of an IRP Ecommerce Manager IRP Ecommerce Fundamentals To identify, appoint and confirm an IRP Ecommerce Manager is one of the most important steps that a pure play or multichannel online business can make. Published: 27 Oct 2014	View
	Remarketing and Display Advertising Marketing & Acquisition The online digital remarketing channel is a great way to reconnect with customers after they have been on your site. Published: 14 Oct 2014	View
	Patch your tyre before riding on Inspiration & Opinion Having an ecommerce site with with a poor conversion rate is like having a bike with a slow puncture. Make sure you take a few minutes to patch your tyre before continuing on up the mountain! Published: 13 Oct 2014	View
	Irasshaimase Inspiration & Opinion Take pride in your online store as if you were welcoming every customer with a polite Japanese bow.... Published: 10 Oct 2014	View
	Customer Service Conversion & Retention Good customer service is key to converting customers, retaining customers and reducing costs. Published: 14 Jan 2014	View
	Ecommerce Strategy & Planning IRP Ecommerce Fundamentals Strategy and planning play a fundamental role in business, not least online, and even more so in a complex world that now operates across multiple sales channels and devices. Published: 14 Jan 2014	View
	Building an Ecommerce Team IRP Ecommerce Fundamentals An effective team is just as critical to a successful online business as are your website, products and technology. Published: 24 Oct 2013	View
	Traffic, Conversion & Retention Conversion & Retention Sales will not grow unless you understand, and have a dedicated approach towards, the key areas involved in Traffic Generation, On Site Conversion and Customer Retention. Published: 24 Oct 2013	View
	Ecommerce Fundamentals IRP Ecommerce Fundamentals Ecommerce is the fastest-growing area of business, supercharged by innovations in technology and changing consumer behaviour. Published: 24 Oct 2013	View

IRP Marketing Campaigns - Remarketing for Profit

Marketing & Acquisition

Ensure your email marketing is successfully generating revenue on the IRP.

Published: 21 Sep 2021

View

Black Friday Ultimate Guide

Marketing & Acquisition

Black Friday represents both an enormous opportunity and an enormous challenge. The sales potential is massive, but for it to be fully maximised, you need to implement a comprehensive website and marketing strategy. Here's how to make the most of IRP features for the Black Friday period.

Published: 05 Aug 2019

View

Attribution and Alignment in Ecommerce Teams

Inspiration & Opinion

In ecommerce, the combination of team alignment and a clear attribution model creates far more shareholder value than any technology.

Published: 20 Nov 2018

View

Ecommerce Success Starts With Picking the Right Team and Rewarding Them Based On Sales Results

Inspiration & Opinion

If you do one thing this quarter to improve your ecommerce outlook — set up your reporting and staff reward structures based on sales results. This gets your staff thinking about sales first and is a big step in the right direction.

Published: 10 May 2018

View

The Impact on Revenue of a Promotions Campaign

IRP Research

Promotions have a positive affect on consumers and increase the probability that they will make a purchase.

Published: 17 Apr 2017

View

Guidelines for Great Customer Service

Conversion & Retention

Disney's Guest Service Guidelines provide some inspiration for maintaining excellent customer service.

Published: 12 Apr 2017

View

The Fundamental Importance of Team Alignment in Ecommerce

IRP Ecommerce Fundamentals

The decisive nature of success in ecommerce is not technical but comes from the alignment of people in the organisation.

Published: 04 Jul 2016

View

How Businesses on the IRP can Navigate Internationally

Inspiration & Opinion

Think of the online journey as a boat journey. You will need a captain (your ecommerce manager), a crew (your ecommerce team, including your IRP Account Manager) and a boat that is proven (the IRP platform).

Published: 04 Jul 2016

View

Multiplying Sales by a Factor of 10

Inspiration & Opinion

The combination of elements for online success: the right team, with the right technology, in the right market. With these in place you can see radical results.

Published: 01 Jul 2016

View

The Pros and Cons of Online Customer Reviews

Conversion & Retention

One factor that can contribute to your success is using online customer reviews to build a stronger online presence.

Published: 15 Oct 2015

View

Have You Cracked The Customer Journey?

Conversion & Retention

To achieve a successful customer journey, a retailer needs to use the traditional selling techniques that worked in the past, but adapt them to suit the modern consumer.

Published: 28 Jul 2015

View

Graduating from Email Marketing to Engaging Marketing

Marketing & Acquisition

Email marketing is a great channel to drive sales but, on its own, it is no longer enough. You need to talk to your audience about things they care about — and do it on the channels they are going to engage with.

Published: 07 Jul 2015

View

Ecommerce As Chess

Inspiration & Opinion

There are some interesting parallels between chess play and ecommerce strategy. To be successful in either, you need to have a deep understanding of the game.

Published: 23 Jun 2015

View

The Importance Of Your ‘About Us’ Page

Conversion & Retention

As far as closing a sale is concerned, your ‘About Us’ page might be one of the most important pages on your website. Follow our tips to make your ‘About Us’ page the best it can be.

Published: 15 Jun 2015

View

10 Steps To Optimise Your Trustpilot Account

Conversion & Retention

Once you have registered with Trustpilot, you are ready to begin optimising your account and make use of Trustpilot’s widgets and logos.

Published: 09 Apr 2015

View

Third-Party Validation & the Impact of Trustpilot on Conversion

Conversion & Retention

Third-party affirmations such as Trustpilot have a fantastic return on investment. They help to generate trust.

Published: 26 Jan 2015

View

IRP Ecommerce Calculator

IRP Ecommerce Fundamentals

The IRP Ecommerce Calculator helps you to predict your costs and profits by manipulating the key variables in the fundamental IRP ecommerce equation.

Published: 26 Nov 2014

View

The Role of an IRP Ecommerce Manager

IRP Ecommerce Fundamentals

To identify, appoint and confirm an IRP Ecommerce Manager is one of the most important steps that a pure play or multichannel online business can make.

Published: 27 Oct 2014

View

Remarketing and Display Advertising

Marketing & Acquisition

The online digital remarketing channel is a great way to reconnect with customers after they have been on your site.

Published: 14 Oct 2014

View

Patch your tyre before riding on

Inspiration & Opinion

Having an ecommerce site with with a poor conversion rate is like having a bike with a slow puncture. Make sure you take a few minutes to patch your tyre before continuing on up the mountain!

Published: 13 Oct 2014

View

Irasshaimase

Inspiration & Opinion

Take pride in your online store as if you were welcoming every customer with a polite Japanese bow....

Published: 10 Oct 2014

View

Customer Service

Conversion & Retention

Good customer service is key to converting customers, retaining customers and reducing costs.

Published: 14 Jan 2014

View

Ecommerce Strategy & Planning

IRP Ecommerce Fundamentals

Strategy and planning play a fundamental role in business, not least online, and even more so in a complex world that now operates across multiple sales channels and devices.

Published: 14 Jan 2014

View

Building an Ecommerce Team

IRP Ecommerce Fundamentals

An effective team is just as critical to a successful online business as are your website, products and technology.

Published: 24 Oct 2013

View

Traffic, Conversion & Retention

Conversion & Retention

Sales will not grow unless you understand, and have a dedicated approach towards, the key areas involved in Traffic Generation, On Site Conversion and Customer Retention.

Published: 24 Oct 2013

View

Ecommerce Fundamentals

IRP Ecommerce Fundamentals

Ecommerce is the fastest-growing area of business, supercharged by innovations in technology and changing consumer behaviour.

Published: 24 Oct 2013

View

Customer Solutions Team - 26 results in Strategy Centre