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Headers & Footers

You can find this section under Email Marketing > Headers & Footers in the IRP Admin left navigation menu.

You can create email headers and footers to customise the appearance of emails being sent to your customers.

HTML is used for the design of headers and footers. This means that there is potential for more advanced formatting and images.

You can create separate headers and footers for different languages. These include English, German, Spanish, French, Italian, Japanese, Portuguese and Russian.

You can create more than one header/footer profile. This allows for rotation based on season, for example you could use a different profile for Christmas.

Example of Email Header

Example of Email Footer

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How To Add or Edit an Email Header and Footer

To create an email header and footer, follow these steps:

  1. Go to Email Marketing > Headers & Footers in the IRP Admin left navigation menu.
  2. Click the Add New Email Header & Footer button.
  3. Enter the details below:
    SettingDescription
    Email Header and Footer Details
    Email Header Footer ID This is the unique ID identifier for this email header and footer. This is added automatically when you create the header and footer.
    Name This is the name you want to give the email header and footer. This will be the identifier when you come to selecting it when creating an email.
    Header HTML This is the content that will be displayed on the header. As this is HTML- based, images and other HTML media can also be linked in. Note that you can include a link to allow customers to view their email online or to send the email to a friend – see How To View Emails Online or Email a Friend. (You could alternatively include the link in the body of the email instead of the Header.)
    Footer HTML This is the content that will be displayed on the header. As this is HTML-based, images and other HTML media can also be linked in. 
    Plain Text Content
    Header Text This is the plain text version of the email header that will be displayed in the event that the user’s email browser does not support HTML.
    Footer Text This is the plain text version of the email footer that will be displayed in the event that the user’s email browser does not support HTML.
  4. After you have entered the information above, click the Insert Header & Footer button.
  5. To see what the header and footer will look like in the email, click either the Preview button on the main EmailHeadersAndFooters.aspx page, or the Preview Header and Footer button on the editing page (EmailHeadersAndFootersEdit.aspx).

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